LabDiet® Trade Show in a Box
During the pandemic, LabDiet, along with most businesses had to cancel trade shows and started to struggle to connect with their clients. They turned to YellowDog to help come up with a creative way to not only keep clients engaged, but also keep LabDiet sales associates engaged and connected. We developed the “Trade Show in a Box” concept, with a “Together” theme, which contained LabDiet promotional items, and tied in an incentive program called “Learn + Earn.” This program promotes continuing education and training with LabDiet sales associates teaching online courses and participants earning CEU credits and a Starbucks® gift card. The kit was sent to almost 1,000 users in the USA and Latin America.